January 20, 2017

Social Media Marketing

Social Media Marketing

The internet has 3.17 billion users, of which 2.34 billion have social media accounts. With these numbers in mind, think about the possibilities social media marketing could open for your business. There are 1.71 billion users on Facebook alone and if your business does not have an account or business page on here, you are potentially missing out on 1.71 billion potential customers. The world of advertising is rapidly changing and you need to keep up in order to dominate your market and rise above your competition. You just cannot rely on the yellow pages in this emerging digital world.

How Will Our Social Media Marketing Service Help You?

Increased Brand Recognition:
Businesses can always benefit from increased brand recognition. Not only will this bring new customers to your business but it will also build further credibility to your brand. Social media marketing is a great way to increase your brand recognition, with over 2.3 billion social media users, this is by far the easiest way to increase your online presence. Users also actively engage in the content posted on these sites, all it takes is one post and it has the potential to reach millions of users and if you can interact with popular influences, your following will skyrocket.

SMM Will Better Conversion Rates:
When you build a following on your social profiles, you will gain access to new customers, old customers and recent customers. This is a great opportunity to interact with them all and have an opportunity to convert them to paying customers. Even if your current conversion rate is low, social media marketing opens a whole new world of customer interaction and even though you may not convert every customer to a paying customer, social media has proven very effective for most companies. It allows your business to act like real people, which is very important as customers like doing business with people, not businesses.

Social Media Marketing Has Little Time Consumption:
Managing social media profiles requires minimal time and effort. 84% of marketers believe it is by far enough to spend as little as 5 – 6 hours per week posting and interacting with customers on social media. An investment of just 1 hour per day can help you take your business to the next level. Reaching new customers and growing your following can make your sales go only one way – up.

Good For SEO:
Search engine optimisation (SEO) is by far the most effective online marketing technique available today. If potential customers can find you by typing what they are looking for into search engines like Google and your website is on the first page your business will benefit hugely. Social media marketing is a very strong factor of SEO and can in some cases boost the rank of your website and send very strong backlinks to your website (if configured correctly).

Stop Losing Customers To Your Competition:
Your competitors are already utilising their social media profiles and are enjoying the benefits. This however, means that they are taking your traffic and potential customers away from you. If somehow, your competition is not involved with SMM then it is even more of a reason to get started. The sooner you start, the sooner you can build a relationship with your customers and the sooner you can start enjoying all the benefits. You have nothing to lose here, it takes minimal time and next to no investment to get up and running on social media, especially when compared with other marketing techniques.

What Our £20 SMM Service Includes:

At Rankings Digital, we will create and fully optimise your social profiles, for as little as £20 each, allowing you to build your brand’s following and engage with customers. For this small investment we will make sure your social profile is fully optimised and complete with all your business information, making it easy for potential customers to contact you and interact with you. Some of the things we will include are: full business descriptions, opening hours, images and video etc. Additionally, we will make sure your profile is search engine optimised and Google friendly, making it possible for your Facebook page to be ranked in Google for your brand name and sometimes even for your targeted keywords.